Monday, August 24, 2020

Search Engine Results Page Where Are Your Customers Looking

by Sienna Luard An ongoing Google eye-following examination discharged in September 2014 by advanced promoting organization Mediative has demonstrated how much inquiry conduct has changed in the previous decade. The investigation, â€Å"The Evolution of Google’s Search Engine Results Pages and Their Effects on User Behaviour† shows a few huge changes in how Internet clients take a gander at and interface with web index results pages (SERPs). The members in the examination were given various inquiry assignments to finish on a PC and the outcomes were contrasted and a comparable study done in 2005. The Golden Triangle of 2005 The 2005 examination by Enquiro, entitled â€Å"Google Eye Tracking Report: How Searchers See and Click on Google Search Results† indicated how individuals commonly looked in a â€Å"triangle† design, beginning at the upper left of the list items page, filtering across on a level plane, and afterward descending to the subsequent natural posting and perusing on a level plane, yet not exactly as far. The region was authored as Google’s â€Å"Golden Triangle.† The brilliant triangle heat map picture demonstrating what people looked like at an Internet page majorly affected web architecture and web crawler promoting for a considerable length of time to come. Most advertisers would situate their most important substance in the brilliant triangle on their own sites, and plan to get their substance included in SERPs inside this prime area. The Results of the 2014 Study †There is progressively vertical checking. As searchers utilize cell phones like never before to look through the Internet, their filtering conduct has changed. It’s now progressively regular for searchers to filter vertically, as they search for the fastest course to discover data. In the 2014 investigation, this inclination to examine vertically in a â€Å"I† design on cell phones is so instilled in clients, they despite everything filter the SERPs along these lines, even on work areas. †The top natural indexed lists despite everything get the most snaps. Regardless of the expanded measure of increased substance at the highest point of Google’s indexed lists page, 32.8 percent of clients despite everything click on the primary natural posting, getting a greater number of snaps than some other page component. The Knowledge Graph, merry go round, and gave advertisements despite everything get consideration, yet natural outcomes despite everything triumph. †SERP positions two through four get a larger number of snaps than in 2005. This is uplifting news for organizations that are battling for consideration under position number one. You should in any case expect to get onto page one in the SERPS; the Mediative investigation found that just around one percent of all snaps happened on page two. †The correct rail supported advertisements are doing a ton more terrible. While the best three promotions at the highest point of the page are as yet progressing admirably, taps on advertisements on the privilege of the page have tumbled from 3.16 to 0.7 percent. This backings the way that individuals are taking a gander at SERPs in a progressively vertical manner. †People are seeing more list items postings, yet investing less energy taking a gander at every one. In 2005, searchers took a gander at each posting for two seconds. That figure is presently 1.17 seconds, so your posting may get less consideration as far as time, however at any rate it is bound to be seen. How Might You Respond to These Changes? The basics of SEO are as significant as could be. Making interesting substance that takes into account the necessities of your crowd should even now be your main need. An assorted blend of significant watchwords situated all through your website pages and inside page titles, features, and meta depictions is as yet key to boosting your quest rankings for your prime substance. Engaging with legitimate catalogs, audit locales, and online networking is additionally urgent. Utilizing diagram markup is as yet one of the best approaches to get saw in SERPs. It helps web crawlers comprehend your website’s content, and will enable your substance remain to out in query items, as rich bits, for example, item audits, costs, and pictures can show up close by each posting. Rich scraps have been appeared to significantly build navigate rates, and may likewise expand your pursuit rankings. The Bottom Line The most ideal path forward is still to concentrate on conveying content that your intended interest group is looking for on the web. Through a blend of SEO and paid pursuit, you can augment your perceivability in SERPs. While paid postings may not really have higher navigate rates, individuals despite everything see your posting and this lifts brand perceivability over the long haul, which can build the validity of your natural postings. Making each posting stand apart on the list items page has never been progressively significant, with just a fraction of an opportunity to persuade clients to tap on your connection. Titles and meta portrayals, Google Local Listings, and rich scraps will improve the perceivability and saw pertinence of your substance. Remember these components and you can ensure your clients see you before any other person.

Saturday, August 22, 2020

Left Behind Book Series :: essays research papers

Feeling deserted? You may be on the off chance that you have glanced in the religion area of a book shop as of late. Since 1995, more than fifty million books bearing the pennant of the Left Behind arrangement have showed up in Protestant book shops as well as in standard, common book shops. In 1998 the first four books of the arrangement all the while involved the main four spaces in the New York Times smash hit listâ€which doesn't tally marketing projections from Protestant book shops. The tenth volume of the arrangement appeared at number one on the rundown. The books of the Left Behind arrangement offer a fictionalized record of the apocalypse, in view of the authors’ comprehension of the book of Revelation and other Bible predictions. Be that as it may, Left Behind is significantly more than a progression of books. It is a multi-media establishment that incorporates not just the first books (which should add up to twelve to fourteen) yet additionally two movies, more than twenty children’s books, study guides, sensationalized and complete book recordings, and realistic novelsâ€with more in transit! Additionally connected to the establishment are various true to life works in which the creators clarify their perspectives on Bible prediction in a direct way as opposed to utilizing the type of a novel. Fervent distributing has never observed a marvel this way. It predominates even The Late Great Planet Earth, which was the top of the line book of the 1970s. Abandoned leaves numerous Catholics scratching their heads. They may realize that it has something to do with the apocalypse. A few Catholics have even had Evangelical companions attempt to get them to peruse the books as an unpretentious (or not all that unobtrusive) endeavor to proselytize them. In any case, few have an away from of what the books are about, who is behind them, and how they identify with the Catholic confidence. This is an issue. There is nothing amiss with having an effective distributing establishment, however when that establishment contains against Catholic partiality and awful religious philosophy, that is an issue. Matters are more regrettable when the establishment is so benefit driven that it puts making a buck over the otherworldly and mental prosperity of youngsters. As we will see, Left Behind does the entirety of that. The Man Behind Left Behind The Left Behind books convey the bylines of two men, Tim LaHaye and Jerry B. Jenkins. The last is a productive independent writer and professional writer who has distributed a few dozen books. He is the real writer of the Left Behind books, however his is the less significant job, since he doesn't produce the thoughts for them.

Monday, July 20, 2020

Examples and Observations of a Confirmation Bias

Examples and Observations of a Confirmation Bias Theories Cognitive Psychology Print How Confirmation Bias Works We interpret facts to confirm our beliefs By Kendra Cherry facebook twitter Kendra Cherry, MS, is an author, educational consultant, and speaker focused on helping students learn about psychology. Learn about our editorial policy Kendra Cherry Reviewed by Reviewed by Amy Morin, LCSW on July 01, 2019 facebook twitter instagram Amy Morin, LCSW, is a psychotherapist, author of the bestselling book 13 Things Mentally Strong People Dont Do, and a highly sought-after speaker. Learn about our Wellness Board Amy Morin, LCSW Updated on February 19, 2020 Verywell / Daniel Fishel More in Theories Cognitive Psychology Behavioral Psychology Developmental Psychology Personality Psychology Social Psychology Biological Psychology Psychosocial Psychology Where do your beliefs and opinions come from? If youre like most people, you honestly believe that your convictions are rational, logical, and impartial, based on the result of years of experience and objective analysis of the information you have available. In reality, all of us are susceptible to a tricky problem known as a confirmation biasâ€"our beliefs are often based on paying attention to the information that upholds them while at the same time tending to ignore the information that challenges them. Understanding Confirmation Bias A confirmation bias is a type of cognitive bias that involves favoring information that confirms your previously existing beliefs or biases.?? For example, imagine that a person holds a belief that left-handed people are more creative than right-handed people. Whenever this person encounters a person that is both left-handed and creative, they place greater importance on this evidence that supports what they already believe. This individual might even seek proof that further backs up this belief while discounting examples that dont support the idea. Confirmation biases impact how we gather information, but they also influence how we interpret and recall information. For example, people who support or oppose a particular issue will not only seek information to support it, they will also interpret news stories in a way that upholds their existing ideas. They will also remember details in a way that reinforces these attitudes. Confirmation Biases in Action Consider the debate over gun control. Lets say Sally is in support of gun control. She seeks out news stories and opinion pieces that reaffirm the need for limitations on gun ownership. When she hears stories about shootings in the media, she interprets them in a way that supports her existing beliefs. Henry, on the other hand, is adamantly opposed to gun control. He seeks out news sources that are aligned with his position. When he comes across news stories about shootings, he interprets them in a way that supports his current point of view. These two people have very different opinions  on the same subject and their interpretations are based on their beliefs. Even if they read the same story, their bias tends to shape the way they perceive the details, further confirming their beliefs. The Impact of Confirmation Biases In the 1960s, cognitive psychologist Peter Cathcart Wason conducted a number of experiments known as Wasons rule discovery task. He demonstrated that people have a tendency to seek information that confirms their existing beliefs. Unfortunately, this type of bias can prevent us from looking at situations objectively. It can also influence the decisions we make and can lead to poor or faulty choices. During an election season, for example, people tend to seek positive information that paints their favored candidates in a good light. They will also look for information that casts the opposing candidate in a negative light. By not seeking out objective facts, interpreting information in a way that only supports their existing beliefs, and only remembering details that uphold these beliefs, they often miss important information. These details and facts might have otherwise influenced their decision on which candidate to support. Observations by Psychologists In his book Research in Psychology: Methods and Design, C. James Goodwin gives a great example of confirmation bias as it applies to extrasensory perception:?? Persons believing in extrasensory perception (ESP) will keep close track of instances when they were thinking about Mom, and then the phone rang and it was her! Yet they ignore the far more numerous times when (a) they were thinking about Mom and she didnt call and (b) they werent thinking about Mom and she did call. They also fail to recognize that if they talk to Mom about every two weeks, their frequency of thinking about Mom will increase near the end of the two-week-interval, thereby increasing the frequency of a hit. As Catherine A. Sanderson points out in her book Social Psychology, confirmation bias also helps form and re-confirm stereotypes we have about people.?? We also ignore information that disputes our expectations. We are more likely to remember (and repeat) stereotype-consistent information and to forget or ignore stereotype-inconsistent information, which is one way stereotypes are maintained even in the face of disconfirming evidence. If you learn that your new Canadian friend hates hockey and loves sailing,  and that your new Mexican friend hates spicy foods and loves rap music, you are less likely to remember this new stereotype-inconsistent information. Confirmation bias is not only found in our personal beliefs, it can affect our professional endeavors as well. In the book Psychology, Peter O. Gray offers this example of how confirmation bias may affect a doctors diagnosis:?? Groopman (2007) points out that the confirmation bias can couple with the availability bias in producing misdiagnosis in a doctors office. A doctor who has jumped to a particular hypothesis as to what disease a patient has may then ask questions and look for evidence that tends to confirm that diagnosis while overlooking evidence that would tend to disconfirm it. Groopman suggests that medical training should include a course in inductive reasoning that would make new doctors aware of such biases. Awareness, he thinks, would lead to fewer diagnostic errors. A good diagnostician will test his or her initial hypothesis by searching for evidence against that hypothesis. A Word From Verywell Unfortunately, we all have confirmation bias. Even if you believe you are very open-minded and only observe the facts before coming to conclusions, its very likely that some bias will shape your opinion in the end. Its very difficult to combat this natural tendency. That said, if we know about confirmation bias and accept the fact that it does exist, we can make an effort to recognize it by working to be curious about opposing views and really listening to what others have to say and why. This can help us better see issues and beliefs from another perspective, though we still need to be very conscious of wading past our confirmation bias.

Thursday, May 21, 2020

Adam Smith And His Influence On American Society Essay

Introduction Since the early days of the United States, the Founding Fathers and other brilliant minds sought ways to understand and make sense of the inner workings of society and the economic market. Out of the many thinkers and developers of that time period, perhaps none made so great an impact on American society as the Scottish contemporary philosopher and political economist, Adam Smith—who is most known for his influential work, An Inquiry into the Nature and Causes of the Wealth of Nations, By the early nineteenth century, other streams of economic theory emerged from various individuals who were also influenced by the ideas of Smith. Some of these individuals included David Ricardo, Karl Marx and later John Maynard Keynes and Milton Friedman—each of whom contributed their own ideas on economic activity. However, it was Smith’s ideas on capitalism and his laissez-faire approach to free markets that have transcended other economic theories and continue to impact Amer ican economic thought to this day. Early Life Much more is known about Adam Smith’s thoughts and ideas than about his personal life. Smith was born in a small village in Kirkcaldy, Scotland. Although his birthdate is unknown, Smith was baptized on June 5, 1723, which is the earliest date most historians cite for his humble beginnings. He was the son of Adam Smith, a comptroller in the small fishing village with a population of about 1,500 people. At the age of fourteen, he attended the University ofShow MoreRelatedThe Implications to the Pursuit of Prosperity1770 Words   |  7 Pagesinsurrections ever to rock western society. The Industrial Revolution, namely, brought industrialization to new heights while the American and the French Revolutions combatted monarchy successfully establishing democratic governments. These developmental episodes rejected the status-quo giving rise to a new modern capitalistic society the world knows well in this present age. However, this new social environment in the late 1700s presented uncharted maps for the citizens of society and newly formed governmentsRead More Abigail Adams and How She Shaped the Role of Women in American History1677 Words   |  7 Pagesand the mother to the sixth American president, who was this woman? She was Abigail Adams. Abigail Adams life didn’t acquire meaning solely from knowing and being around these two great men however, Adams was eminently worth knowing as an individual herself. Throughout the ages, women have always been involved in war but Abigail Adams brought a new concept to women and war with her involvement in the early colonial years and the American Revolution. Abigail Adams did many things in her lifetimeRead MoreAbigail Adams Essays705 Words   |  3 PagesAbigail Adams Abigail Adams was and still is a hero and idle for many women in the United States. As the wife of John Adams, Abigail used her position to bring forth her own strong federalist and strong feminist views. Mrs. Adams was one of the earliest feminists and will always influence todays women. Abigail Adams was born Abigail Smith in 1744 at Weymouth, Massachusetts. She was a descendent of the Qunicys, a very prestigious family in the colonies, on her mothers side. On her fathersRead More An Analysis of Common Sense Essay1672 Words   |  7 Pages As the year 1776 began in the American colonies, tension with King George III’s England was at perhaps an all-time high.   Americans were frustrated with the actions of their rulers overseas.   Taxes and trade restrictions had been placed on them, and British and mercenary soldiers occupied their towns and cities.   There had even been fighting at Lexington, Concord, and Bunker Hill.   As America grew, England’s hold on it tightened, and a few voices began speaking of independence.   The loudest andRead MoreJohn Adams, Jr.1707 Words   |  7 Pages John Adams, Jr. was an American lawyer, author, statesman, and diplomat. He served as the second President of the United States, the first Vice President, and as a Founding Father was a leader of American independence from Great Britain. Adams was a political theorist in the Age of Enlightenment who promoted republicanism and a strong central government. His innovative ideas were frequently published. He was also a dedicated diarist and correspondent, particularly with his wife and key advisorRead MoreImpact Of Colonialist Values On Perceptions Of Native Americans1556 Words   |  7 PagesNative Americans in Green Grass, Running Water Green Grass, Running Water by Thomas King largely deals with the consequences of the conflict between Native American values and colonialist foundations. In particular, King examines the reasons behind the misconceptions and false perceptions of aboriginal people within the dominant European North American culture. In the novel it is asserted that the problems of the Native American people are due to a narrowed perception caused by the influence of dominationRead MoreLiberalism, By Thomas Jefferson, John Locke, And Adam Smith1707 Words   |  7 PagesLiberalism is, arguably, the foundation the United States. Liberalism is the concept that society should operate on the principles of equality and liberty. Some of the main principles of liberalism that built the United States came from famous thinkers: Thomas Jefferson, John Locke, and Adam Smith. Each of these men believed individual liberty was at the heart of liberalism. The three main principles of liberalism that play a major role in its function are equal rights, individualism, and capitalismRead MoreAbigail Adams : A Revolutionary Woman1382 Words   |  6 PagesAbigail Adams: A Revolutionary Woman. Third ed. New York: Pearson Longman, 2007.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Charles W. Akers’ Abigail Adams: A Revolutionary Woman is written about Abigail Adams whom is the wife to the second president of the United States, John Adams. Abigail begins by describing the role of women during the colonial time when the US only consisted of the 13 colonies. Starting with her birth on November 11, 1744 to her death on October 28, 1818 Abigail describes the role she played as an American WomanRead MoreAbigail Adams’ Inspiring Rebellion for Women’s Rights Essay1425 Words   |  6 PagesBorn on November 11, 1744, Abigail Smith entered the world in the Massachusetts colony during troublesome time of England rule that was destined to end one day.1 Her family was well respected in the town of Weymouth, where she was born. Her father, William Smith, was a Congregational minister and her mother, Elizabeth Quincy, hailed from a prominent family in the colony.2 Abigail spent her time at her grandmother’s house where she was schooled in English, French, and history, meanwhile, gaining aRead MoreThe American Ethos And The Contribution By Franklin1372 Words   |  6 Pagesinstrumental through his writings in creating the American ethos in his work on Advice to a Young Tradesman and subsequently played a part a seminal part in the creation of modern capitalism and globalism through his writing on The Way to Wealth. The concepts introduced in the article are summarized and the concept of the American ethos and the contribution by Franklin to modern capitalism are analyzed and critiqued. The first major concept introduced by Reinsert is that Franklin, in his Advice to a Young

Wednesday, May 6, 2020

My Guided Walk Through Experience - 1199 Words

As I walked toward the entrance I took a deep breath and exhaled. Several emotions rushed through my veins. I was nervous, anxious and curious to discover what lied behind the doors of the Model Laboratory School. I had a positive attitude and a clear and open mind of what my observation hours would teach me within the following months. I knew from previous experiences that each teacher had their own philosophies, expectations, and rules they held for their students. I also knew that I, the observer, would be gaining just as much knowledge as the students I came in contact with. Each grade level has its own characteristic and unique qualities and I understand that the main objective of my guided walk-through experience was to explore my options and discover which grade level was appropriate for me. The first class I observed during my guided walk-through hours was Mrs. Corns kindergarten class located in the lower elementary wing. At first glance I notice that the room was vibrant and colorful. There were a few tables serrated around the room, along with an area rug and a rocking chair located in the front of the class. An assistant teacher gathered all students to the rug and began reading a story about the Cincinnati museum. During this time most students were engaged and participating in questions. When a student got a question correct the teacher would show positive feedback by giving them completes. I observed communication between peers, as they discussed theirShow MoreRelatedA Classroom At The Colman Egan School District1553 Words   |  7 Pagescomfortable. Observing really helped me get a feel for students’ behavior, classroom management, and how lessons are usually run before I dive in and teach one. I absolutely love being able to go into a classroom and se eing what it is really like! During my first observation on 10/18/16, I focused more on classroom management. 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Development Capital Market in Bd Free Essays

December 5th, 2010 To Prof. m. Kismatul Ahsan Course Teacher Stamford University Bangladesh Subject: Project analysis of financial institute on prime bank Dear Sir With due respect, I would like to inform you that it is a great pleasure for us to submit the case study on the â€Å"Project analysis of financial institute on prime bank†. We will write a custom essay sample on Development Capital Market in Bd or any similar topic only for you Order Now Through out the completion of the report, we came to know about many things regarding the current analysis on the Appraisal Management of Project in Bangladesh. Therefore,I firmly believe that this report will meet your approval.I would genuinely appreciate and keen enough to make further corrections where you think it is necessary and placing this paper for your valuable evaluation recommendations. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Sincerely Yours Md. Ashfaqur Rahman Rony MBA 04211371 Acknowledgement Praise is to Allah, the Lord of the Universe for giving me opportunity to prepare this report. I am grateful to all the concerns help me to prepared this paper. Especially our honorable Sir for providing me to necessary documents with all the things I have tried my best. Executive Summary Project management Appraisal is a process by which certain predetermined goals are achieved.It is simply the means to an end. On a small project, the senior executive management of the sponsoring organization (the Owner, or client) may be sufficiently familiar with the details and on-going progress that they are satisfied that the project is proceeding as expected. On a larger, longer, more complex project, such close contact may not be feasible. How then can the required degree of comfort (comfort level) be ensured? Rely on project status reports and telephone calls to the project manager? Perhaps, but not always! In any case, what if the project status reports clearly indicate that the project is not going according to plan?Either way, some form of independent project management assessment and recommendations are well advised. Such an assessment should be designed to scrutinize the project’s management, test its effectiveness, and if found wanting, to make recommendations for corrective action. Project Management was developed to save time on a project by planning it out and considering all releva nt factors which may affect its outcome. The benefits are proven – it saves time and money, and generates a more successful outcome. Table of Contents Executive Summary I Title |Page No | |Procedure to open an Account | 01 | |Activities ; papers necessary for opening an account: |02 | |Local Remittance Section: |03 | |Online Branch Banking Section: |06 | |One Stop Utility Services Scheme Section 07 | |Clearing Section | | | |12 | |Collection Section | 12 | |Accounts Section | 13 | |Cash Section | 14 | |SWOT Analysis of PBL | 14 | |Findings | 15 | |Observation ; recommendations | 16 | How to cite Development Capital Market in Bd, Papers

Sunday, April 26, 2020

The Roles of an Internal Auditor in Corporate Governance

Internal auditors are very important for healthy operations of companies. This function increases in significance with the size of the corporation. However, the functions that internal auditors perform are significant enough for every company, no matter how small, to have an expression of internal audit.Advertising We will write a custom essay sample on The Roles of an Internal Auditor in Corporate Governance specifically for you for only $16.05 $11/page Learn More There is debate on the best governance structure to use to derive the best value from an internal audit unit. Corporate governance structures include all stakeholders such as the shareholders, company staff and management, board of directors and regulators. There two options are having the internal auditors report to senior management or directly to the organizations board. Boards have the role of ensuring that internal controls work, which makes it very important for them to have the services of the internal audit team. â€Å"An effective internal audit function plays a key role in assisting the board to discharge its governance responsibilities† . The following are the key functions of an internal auditor. Risk Evaluation The first role that internal auditors play in corporate governance is risk evaluation. It involves the identification of processes that carry significant risks for the company. While many of these risks are financial in nature, the process cuts across all operations that have an influence on the financial standing of the company. For instance, internal auditors care about information systems because of the financial risks that a security lapse in information systems may cause. Tracking Fraud and Irregularities The second role that internal auditors play is that they help the organisation to track fraudulent activities and other financial irregularities. Fraud comes about when an individual or group of people try to get dishonest gain. Such indi viduals can be insiders or outsiders. Irregularities refer to financial processes that do not conform to proper policies. The internal audit office acts like the first line of defence against these schemes.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Analysis of Efficacy of Corporate Governance Processes The next role that an internal auditor plays is that of policing the efficacy of the corporate governance processes. Corporate governance manifests most clearly in the financial management systems. As the auditor polices the entire financial system in the organization, he makes it possible for the organization to tell just how strong its corporate governance processes. Tracking the Value of Assets Another important role that the internal auditor plays for an organization is tracking the value of assets for the company. As the person who keeps the asset register, an internal auditor adju sts the value of the assets to reflect the impact of inflation, depreciation and appreciation of the value of assets. These changes come because of the changes in both the internal and external environment. This information is important because it affects the values on the balance sheet, which in turn affects the shareholder relations. The structure and value of assets forms an important part of the decisions executives take in as far as the goals of the organization. This impact makes an internal auditor a very significant player in the corporate governance process. Review of Corporate Performance in Operations and Financial Issues The internal auditor provides a global view of the corporate performance and its financial issues. This role is very critical when conducting analysis to determine whether the organization made profits or losses. These reviews reflect the effectiveness of the corporate governance processes such as business planning and implementation. The advantage an in ternal auditor has over an external auditor is the capacity to trace small changes in the company’s financial deals that may point towards future profits or losses. Recommendation of Policy Actions Another important role that an internal auditor plays is that he develops policy recommendations for the organization to enable it to improve its corporate governance processes.Advertising We will write a custom essay sample on The Roles of an Internal Auditor in Corporate Governance specifically for you for only $16.05 $11/page Learn More Since the internal auditor spends a lot time investigating the lapses in the corporate governance process, he tends to become an internal consultant on the things that the company can improve. The execution of this function improves in organizational structures where internal auditors report to board. One of the new frontiers that internal auditors must deal with comes from the impact of businesses trading online. It is now possible to cause a lot of damage to a company’s reputation from any location in the world. There is an increasing rate of fraud from online sources. Cases of identity theft are also increasing including impersonation and hacking of servers. Internal auditors are gaining prominence as the first line of defence against these emerging issues in the online environment because of their unique place in detecting suspicious activity. Conclusion In conclusion, the role that an internal auditor plays in the corporate governance process depends on the organizational structure of the particular organization. An internal auditor has the responsibility of raising the red flags and providing the alternative courses for their parent companies. They act as sentinels for the company providing early warning and ensuring that the company’s decision making organs have the best information to make sound decisions in the corporate governance process. Reference List KPMG, 2003. Inte rnal Audit’s Role in Modern Corporate Governance. Hong Kong: KPMG KPMG. Schartmann, B., 2007. The Role of Internal Auditing in Corporate Governance in Europe: Current Status, Necessary Improvements, Future Tasks. Berlin: Verlag.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This essay on The Roles of an Internal Auditor in Corporate Governance was written and submitted by user Emiliano Gould to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.